The Honest Company

Once Upon A Time a dad named Christopher and a mom named Jessica found themselves utterly frustrated trying to find the perfect products for their babies and homes. Both wanted an ideal: not only effective, but unquestionably safe, eco-friendly, beautiful, convenient, and affordable. You know what they say, if you want it done right, you gotta do it yourself. We tried to think of all the qualities we would want in a dream brand – savvy style, sustainability, and extraordinary service and convenience all wrapped in a passion for social goodness, tied with a bow of integrity and sprinkled with a little cheeky fun. 

As a mother of young daughters (4-year-old Honor and newborn Haven), Jessica admits she feels an intense responsibility to give her children the best possible start. "When I became a mom, I finally became the person I am, that I always should have been," she says. "It's the most satisfying job in the world. But, it can also be overwhelming and confusing. I created The Honest Company to help moms and to give all children a better, safer start."